III · Paid Media

Ads that pay their own way.

Google and Meta campaigns built around what a customer is worth to you, and paused the moment they stop earning it back. Flat management fee, never a percentage of your spend.

Flat fee, no cut of spendWeekly checksGoogle & Meta
Calgary skyline and the Calgary Tower at night, with traffic light trails

Paid is the fastest lever there is. That speed is also how budgets get wasted.

Turn a campaign on and traffic shows up the same day. Spend set by a percentage formula, rather than by what a customer is worth, is how that speed turns into waste.

Budgets come from your numbers. Ads usually start on Google Search for people already looking, with Meta for reaching them earlier. Every campaign points to a landing page built for that offer, because sending a paid click to a generic homepage is the quickest way to waste it.

What's included

Everything in the scope.

Written down before work starts, so you know exactly what you're getting.

  1. 01

    Strategy tied to your cost per customer

    Targets set from your own numbers, not an industry average.

  2. 02

    Google, Meta, and beyond

    Platforms chosen by where your customers are. LinkedIn or TikTok only when the audience and budget make sense.

  3. 03

    Landing pages for every campaign

    Each ad points to a page built for its offer, so the clicks you pay for have somewhere to go.

  4. 04

    Weekly budget and performance checks

    Problems caught in days, not in a monthly report.

  5. 05

    Flat management pricing

    A set fee for the work, never a percentage of what you spend with Google or Meta.

Do the math first

What can you afford to pay for a lead?

This is where every budget conversation starts. Move the sliders to see your numbers.

The gross profit from a typical job or customer, not total revenue.
Out of every 100 calls or form fills, how many do you win?
Break-even cost per lead
$500
Aim below this to stay profitable$350
Ad budget for ten leads at that target$3,500

A rule-of-thumb estimate, not a quote. Real costs depend on your market, your offer, and your landing page, which is what the first call is for.

Common questions

Common questions.

It depends on what a customer is worth to you and how competitive your market is. We work backward from that number with you instead of quoting a generic minimum. The calculator above is a good place to start.

No. Management is a flat fee based on the work involved. A percentage rewards an agency for spending more of your money, and we don't want that incentive in the room.

Whichever ones your customers use. Google and Meta cover most businesses, and we bring in LinkedIn, TikTok, or others when the audience and budget justify it.

Bright yellow canola field under a blue sky with scattered clouds
Get in touch

Tell us what a customer is worth to you.

Start with a short email. We'll work out a budget that makes sense and show you where it would go.

Or email hello@corbittmarketing.com

Start with one email