IV · Social

Be where your customers scroll.

Content and management for the one or two platforms your customers use, sized to what you can keep up with. Comments and messages don't sit unanswered.

One or two platformsContent written for youReplies handled
Small-business owner photographing her handmade candles with a phone

A social presence that never replies reads as abandoned, which is worse than having none.

Social covers two different jobs that get lumped together: building an organic presence people want to follow, and running paid social as a way to win customers. Most businesses need a mix, sized to what they can realistically keep up with.

Platform choice comes from where your customers spend time, rather than running the same posts everywhere out of habit. And someone is always watching the accounts, replying to comments and messages instead of scheduling posts and walking away.

What's included

Everything in the scope.

Written down before work starts, so you know exactly what you're getting.

  1. 01

    Platform selection

    Chosen by where your customers are, never every platform that exists.

  2. 02

    A calendar you can keep up with

    Posting built around your real capacity, so it doesn't quietly stop in month two.

  3. 03

    Content written and designed for you

    Built around what you sell and who you want to reach, never stock templates with your logo dropped in.

  4. 04

    Community management

    Comments and messages answered, so your accounts feel looked after.

  5. 05

    Paid social when it fits

    Campaigns tied to the same targets as the rest of your ads, reviewed monthly.

Where we'd usually start

Pick your business. See the platforms.

A starting point, not a rule. We confirm it against your own customers before anything gets posted.

Show the work.

Before-and-after photos and local word of mouth do the selling. Homeowners ask neighbours for recommendations in local groups.

FacebookLocal groups, reviews, and recommendations
InstagramProject photos and short job videos

Build trust before the first visit.

People want to see who they'll be seeing. A friendly, consistent presence makes the first booking feel easy.

InstagramFaces of the team, tips, and the space
FacebookReviews, updates, and local reach

Credibility over volume.

Clients hire people they trust. A focused presence that shows expertise beats posting daily everywhere.

LinkedInExpertise, referrals, and local business owners
FacebookCommunity presence and reviews

Make them hungry tonight.

Visual, timely, and local. People decide where to go from what they see in the last hour.

InstagramPhotos, stories, and daily specials
TikTokShort videos that reach new locals
Common questions

Common questions.

Both. Content is written and designed as part of the work, built around what you sell and who you want to reach.

Whichever ones your customers use. That's a decision we make together after looking at your business, not a default package.

No, and trying usually backfires. A well-run presence on one or two platforms beats a thin one spread across five.

Turquoise Moraine Lake below snow-capped peaks
Get in touch

Tell us where your customers are.

Start with a short email. We'll help you pick the platforms worth the effort and skip the rest.

Or email hello@corbittmarketing.com

Start with one email